Two records in the Qyvaxon Image Provenance Register share the words “Ice Blast” – and that is why they get confused during a quick lunch-break check. The short answer: Marlboro Ice Blast vs ESSE Mint Ice Blast are two separate catalogue records. Marlboro Ice Blast Mega 8mg (Japan) Cigarettes is SKU SS-278, and ESSE Change Mint Ice Blast 4mg is SKU SS-288. They are different brands and pack lines, A$59.50 apart at today’s current price, so matching a carton photo to the wrong SKU is an avoidable mistake. This visual comparison verification note puts both image records side by side so you can confirm which “Ice Blast” carton you are looking at before you order. On the Qyvaxon register, the exact product name plus the SKU string is the first authority; the image is supporting evidence only.
Marlboro Ice Blast vs ESSE Mint Ice Blast: Side-by-Side
The table below is built from live WooCommerce data read on 14 August 2026. Both records are one carton of 10 packs, both are in stock, and each carries its own AUD price.
| Record | SKU | Regular price | Current price | Stock | Product page |
|---|---|---|---|---|---|
| Marlboro Ice Blast Mega 8mg (Japan) Cigarettes – 1 Carton (10 Packs) | SS-278 | A$300.00 | A$255.00 | In stock | Marlboro Ice Blast Mega 8mg (Japan) (SS-278) |
| ESSE Change Mint Ice Blast 4mg – 1 Carton (10 Packs) | SS-288 | A$230.00 | A$195.50 | In stock | ESSE Change Mint Ice Blast 4mg (SS-288) |
The current price gap is A$59.50 (A$255.00 minus A$195.50); at regular price the gap is A$70.00. When the two names look the same in a search result, the SKU string separates them instantly: SS-278 belongs to the Marlboro record and SS-288 to the ESSE record.
Image Evidence and Source Verification
Each product photo is stored as a media record whose alt text repeats the full product name and SKU, so an image belongs to the record named in that alt text.
Marlboro Ice Blast Mega 8mg (Japan) – SKU SS-278, media record 81. The registered photo loads from the SS-278 product page as a JPEG at 1012 x 1012 pixels, alt text “Marlboro Ice Blast Mega 8mg (Japan) Cigarettes – 1 Carton (10 Packs)”, and the public product page returns HTTP 200 with the image attached.
ESSE Change Mint Ice Blast 4mg – SKU SS-288, media record 83. The registered photo loads from the SS-288 product page as a JPEG at 1350 x 1350 pixels, alt text “ESSE Change Mint Ice Blast 4mg – 1 Carton (10 Packs)”, and the public product page returns HTTP 200 with the image attached.
If an “Ice Blast” photo appears anywhere else, the register points back to one of these two records; the reproducible check is the alt identity string – name first, SKU second.
How the Two Ice Blast Records Differ
Brand and category. SS-278 sits in the Marlboro category alongside four Marlboro carton records, while SS-288 sits in the ESSE category alongside five ESSE records. A photo from one category should never represent a record in the other.
Pack line and strength. The Marlboro record is the Japan-titled Ice Blast Mega 8mg entry, and the ESSE record is the Change line Mint Ice Blast 4mg in ESSE’s super slim format; the strength figures are part of the recorded names. A sibling comparison on file – ESSE Change Mint Ice Blast 4mg vs Mechanical Green – already shows two green ESSE super slim records sharing the same family look.
Price. Current prices are A$255.00 for SS-278 and A$195.50 for SS-288 (regular A$300.00 and A$230.00). The A$59.50 gap is not a discount on one product; it is the difference between two separate records. The menthol cigarettes Australia 2026 carton prices guide covers the wider menthol and fruit-flavour segment.
Carton unit. Both names state “1 Carton (10 Packs)”, and both product pages confirm the sale unit is one carton containing 10 individual packs, not a single pack.
Which Ice Blast Carton Should You Order?
Matching the Japan-titled Marlboro record? Confirm SKU SS-278 and the current price of A$255.00 before checkout. Matching the green ESSE super slim record? Confirm SKU SS-288 and A$195.50. That A$59.50 difference is the fastest signal in a lunch-break decision, because the two names will not separate themselves.
Quick four-step check used by the register:
- Read the full product name, including every word in brackets.
- Match the SKU string exactly – SS-278 or SS-288.
- Confirm the unit is one carton of 10 packs.
- Confirm the AUD price on the page you are ordering from.
The image is the last step, not the first: it supports the written record but never replaces it.
FAQ
Are Marlboro Ice Blast Mega and ESSE Change Mint Ice Blast the same product?
No. They are two separate catalogue records: Marlboro Ice Blast Mega 8mg (Japan) Cigarettes is SKU SS-278 and ESSE Change Mint Ice Blast 4mg is SKU SS-288. The overlap is the words “Ice Blast” in both names; brand, category, pack line and price are all different.
How can I tell which Ice Blast carton is in a photo?
Match the identity string: the full product name plus the SKU. SS-278 belongs to the Marlboro record, SS-288 to the ESSE record. Price and category are supporting checks.
Why is the Marlboro Ice Blast record A$59.50 more expensive?
Because the two records carry different market prices: A$255.00 for SS-278 and A$195.50 for SS-288, with regular prices of A$300.00 and A$230.00. The register records prices from the live catalogue; it does not set them.
Do both Ice Blast records come as one carton of 10 packs?
Yes. Both product names state “1 Carton (10 Packs)” and both product pages confirm the sale unit is one carton containing 10 individual packs.
Can pack colour alone confirm the SKU?
No. Colour is supporting evidence only. The ESSE register already contains two green super slim records (SS-288 and SS-325) sharing the same family look, so the written name and SKU must be checked.
Adults 18+ only. Qyvaxon is an Australian adult tobacco catalogue and ships to Australia only. Tobacco products contain nicotine, which is addictive, and smoking causes serious health risks. This page is a factual image provenance record, not a recommendation to buy. Always confirm the exact product name, SKU, carton unit and AUD price on the product page before ordering: Marlboro Ice Blast Mega 8mg (Japan) (SS-278) or ESSE Change Mint Ice Blast 4mg (SS-288).
